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Business & Social Sciences

Faculty Publications and Research

Accounting

Boswell, Katherine T. (Assistant Professor)

Refereed Journal Articles

Journal Article, Professional Journal (Published)
Davis, D., Dunn, J., Boswell, K. (2009). The Importance of Capturing and Using Financial Information in Small Business. American Journal of Economics and Business Administration.

Davis, Dorothy (Associate Professor)

Refereed Journal Articles

Journal Article, Professional Journal (Published)
Davis, D., Dunn, J., Boswell, K. (2009). The Importance of Capturing and Using Financial Information in Small Business. American Journal of Economics and Business Administration.

Journal Article, Professional Journal (Published)
Weber, J. C., Davis, D. (2009). The Real Ethical Dilemma - Trouble at the Source. The CPA Journal, LXXIX(11), p. 15.

Roshto, Patricia (Instructor)

Refereed Journal Articles

Journal Article, Academic Journal (Accepted)
Melancon, M., Roshto, P., Wood, J. Technology Immersion to Improve Student Learning. To appear in Journal of Business, Industry, and Economics.

Weber, Janis C.

Refereed Journal Articles

Journal Article, Professional Journal (Published)
Weber, J. C., Davis, D. (2009). The Real Ethical Dilemma - Trouble at the Source. The CPA Journal, LXXIX(11), p. 15. 

Computer Science and Computer Information Systems

Wiedemeier, Paul D. (Assistant Professor)

Conference Proceedings

Conference Proceeding (Published)
Wiedemeier, P. (2009). Comparing 2-Meter Packet Radio Data Unicasts and Multicasts (pp. 114-129). Newington, Connecticut: Proceedings of the 28th ARRL and TAPR Digital Communications Conference.

Economics and Insurance

Berry, Christine (Associate Professor)

Refereed Journal Articles

Journal Article, Academic Journal (Published)
Clow, K., James, K. E., Kranenburg, K. E., Berry, C. (2009). An Examination of the Visual Element Used in Generic Message Advertisements: A Comparison of Goods and Services. Services Marketing Quarterly, 30(1), 69-84.

Parker, Tammy (Professor)

Refereed Journal Articles

Journal Article, Academic Journal (Published)
Parker, T., Strickler, C. (2009). Comparative Study of Undergraduate Student Preferences Associated with Online Teaching. Journal of Business and Economic Perspectives, XXXV (Spring/Summer)(2), 178-183.

Journal Article, Academic Journal (Published)
Clow, K., Parker, T., McConkey, C. (2009). The Textbook Adoption Process by Economics Professors. Journal of Economics and Finance Education, 8(1), 20-28.

Journal Article, Academic Journal (Accepted)
Clow, K., Parker, T., McConkey, C. (2009). Textbook Adoptions: Do Economics Faculty Differ From Other Business Faculty. To appear in Journal of Business Disciplines(Fall).

Entrepeneurship Studies Center

Dunn, John (Professor)

Refereed Journal Articles

Journal Article, Professional Journal (Published)
Davis, D., Dunn, J., Boswell, K. (2009). The Importance of Capturing and Using Financial Information in Small Business. American Journal of Economics and Business Administration.

Strickler, Cindy (Instructor)

Refereed Journal Articles

Journal Article, Academic Journal (Published)
Parker, T., Strickler, C. (2009). Comparative Study of Undergraduate Student Preferences Associated with Online Teaching. Journal of Business and Economic Perspectives, XXXV (Spring/Summer)(2), 178-183.

Marketing

Clow, Kenneth (Professor)

Books

Book, Textbook-Revised (Published)
Clow, K., Baack, D. (2010). Integrated Advertising, Promotion, and Marketing Communication, 4th Edition. Prentice-Hall.

Book, Scholarly-New (Published)
Clow, K., Stevens, R. (2009). Concise Encyclopedia of Professional Services Marketing. Routledge (Taylor and Francis Group).

Refereed Journal Articles

Journal Article, Academic Journal (Published)
Clow, K., Stevens, R., McConkey, C., Loudon, D. L. (2009). Accountant's Attitude toward Advertising: A Longitudinal Study. Journal of Services Marketing, 23(2), 124-131.

Journal Article, Academic Journal (Published)
Clow, K., James, K. E., Kranenburg, K. E., Berry, C. (2009). An Examination of the Visual Element Used in Generic Message Advertisements: A Comparison of Goods and Services. Services Marketing Quarterly, 30(1), 69-84.

Journal Article, Academic Journal (Published)
Clow, K., Parker, T., McConkey, C. (2009). The Textbook Adoption Process by Economics Professors. Journal of Economics and Finance Education, 8(1), 20-28.

Journal Article, Academic Journal (Accepted)
Clow, K., Parker, T., McConkey, C. (2009). Textbook Adoptions: Do Economics Faculty Differ From Other Business Faculty. To appear in Journal of Business Disciplines(Fall).

Journal Article, Academic Journal (Submitted)
Stevens, R., Parker, T., Silver, L., Clow, K. Perspectives on Text Book Costs by Economics Professors. The American Economist.

Journal Article, Academic Journal (Submitted)
Williamson, S., Stevens, R., Silver, L. S., Clow, K. Sticker Shock: Management Professors' Perspectives on the Rising Costs of College Textbooks. Journal of Management Education.


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